Prabhat Dairy is targeting Rs 2,000 crore revenue by the financial year 2019-20. The company is also planning to enhance its consumer segment to 50% of the total business. The company has launched a new corporate identity and a logo and will work towards expanding its presence in the retail category and firm up the scale in institutional business.
Besides, the company is also planning to expand its product portfolio by introducing lassi, fresh cream and butter milk. It is also working on products like ice cream and milk shakes and expects to launch next year.
Prabhat Dairy is an integrated milk and dairy products company in India catering to institutional as well as retail customers. The company’s integrated business model encompasses almost all aspects of the dairy industry value chain, including cattle feed supply, engaging with farmers on cattle health and milk production, etc.
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