Go Fashion (India) has entered into five-year franchise agreement with Apparel Group, a leader in global fashion and lifestyle retail. This partnership marks a significant step towards expanding the Go Colors brand throughout the GCC countries, starting with launching 13 new stores across the United Arab Emirates and Saudi Arabia.
The company has revolutionized the women’s bottom wear market with its extensive collection that includes everything from ethnic wear such as churidars and patialas to western styles like trousers and jeggings. With over 700 exclusive brand stores in India and presence in more than 2000 large format stores, Go Colors brings a rich legacy of quality, variety, and accessibility to the GCC market.
The strategic expansion plan will see Apparel Group leverage its extensive retail expertise to introduce Go Colors’ diverse range of products to a new audience, looking to fulfill the growing demand for versatile and fashionable bottom wear across the GCC.
Go Fashion (India) is engaged in the development, design, sourcing, marketing, and retailing of a range of women's bottom-wear products under the brand, 'Go Colors'.
| Company Name | CMP |
|---|---|
| Avenue Supermarts | 4305.70 |
| Trent | 4551.55 |
| Aditya Birla Fashion | 287.70 |
| Future Retail | 2.20 |
| Electronics Mart Ind | 199.65 |
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