Titan Industries is currently trading at Rs. 187.25, up by 1.80 points or 0.97% from its previous closing of Rs. 185.45 on the BSE.
The scrip opened at Rs. 184.00 and has touched a high and low of Rs. 188.90 and Rs. 181.00 respectively. So far 576260 shares were traded on the counter.
The BSE group 'A' stock of face value Rs. 1 has touched a 52 week high of Rs. 238.25 on 14-Jun-2011 and a 52 week low of Rs. 147.16 on 10-Feb-2011.
Last one week high and low of the scrip stood at Rs. 214.50 and Rs. 181.00 respectively. The current market cap of the company is Rs. 16463.99 crore.
The promoters holding in the company stood at 53.38% while Institutions and Non-Institutions held 18.77% and 27.85% respectively.
Titan Industries' Jewellery brand, Tanishq has created - Mia - specifically as a wearable jewellery brand for working women. Mia will be retailing through the 130 Tanishq stores in 79 towns. The price range for the products will be between Rs 6,000 and Rs 50,000.
The Mia range will include a modern range and an ethno-contemporary range spread across earrings, finger rings, pendants and bangles. The company expects the average ticket size for Mia to be around Rs 25,000. The brand was launched with an online teaser campaign, and the mass media campaign involving outdoor, print, television and online breaks.
Tanishq comprises the majority of jewellery sales of Titan Industries, with other brands Gold Plus and Zoya estimated to contribute less than 10%. Of Titan's turnover of Rs 6,571 crore in 2010-11, jewellery accounted for Rs 5,014 crore.
| Company Name | CMP |
|---|---|
| Titan Co | 3443.45 |
| Kalyan Jewell.India | 407.40 |
| Rajesh Exports | 279.45 |
| Sagar Diamonds | 28.80 |
| Senco Gold | 924.00 |
| View more.. | |
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