Thomas Cook launches packaged tours for senior citizens

Thomas Cook has launched packaged tours named ‘Silver Breaks’ for the affluent senior citizens, eyeing the huge potential in this sector. Under the package, there will be provisions for easy access transportation, easy entry and exits, buses with low steps, relaxed itineraries, special diets, porters to carry heavy bags, have been launched. Moreover, special dietary requirements would also be taken care off and medical assistance provided on need.

The company has so far done 150 odd packages this year and expected to fill up 10-20 groups with 40 persons in each group.

Thomas Cook is the largest integrated travel and travel related financial services company in the country offering a broad spectrum of services that include Foreign Exchange, Corporate Travel, MICE, Leisure Travel, Insurance, Visa & Passport services and E-Business.