239.45 (1.51%) Car market leader, Maruti Suzuki India has unveiled India’s first compact multipurpose vehicle-ERTIGA. Ertiga’s compact dimension makes it easy to park and maneuver. Its active and dynamic stance from the outside, and the quality fit and finish features in the interiors, enhances it appeals among customers. Ertiga will be offered in both petrol and diesel versions.
The Ertiga brings space, style and compactness to utility vehicles for customers in India. As India gears to be amongst the largest global automotive markets by 2020, with the foray into UV segments, Maruti Suzuki will strengthen its leadership position in the industry. With Ertiga’s, the company will step into Utility Vehicle Segment and effectively create a new compact MPV segments in India.
The Utility Vehicle Segment accounts for around 14% of the Indian automobile industry, 66% of these are multipurpose vehicles, the segment where Ertiga is positioned. In the Indian automobile industry, the MPV is the fastest growing sub segment amongst UVs showing a growth of around 15% in last four years.