Mahindra First Choice plans to expand footprint in the Punjab market

Mahindra & Mahindra’s (M&M) business unit - Mahindra First Choice Wheels (MFCWL), multi-brand certified used car company is planning to expand its footprint in the Punjab market. The company is aiming to add 100 outlets this fiscal across the country, riding on the back of huge demand in the used car sector.

The company’s footprint in Punjab currently encompasses 19 dealerships and it further plans to expand this number to 25 outlets by year end and may be more. Recently, the company added another outlet in Punjab with the inauguration of its authorised dealership at Kharar in district Mohali by Chadha.

Mahindra First Choice Wheels is the country’s preferred used car mart and is India’s number one multi-brand certified used car player. The company’s has footprint in 210 cities currently encompasses 368 dealerships and it further plans to expand this number to 500 outlets over next 2 years.