Maruti Suzuki India Ltd.

Maruti Suzuki India is aiming to expand its presence in the A3 plus segment with Ciaz, which replaces SX4 sedan. Presently, the market in A3 plus segment is about 1.25 lakh units out of 5 lakh in entire A3 segment, which is 20% of the 25 lakh car market.

The company has announced 10,000 pre-bookings for Ciaz of which 60% was for diesel models. Ciaz is being produced in Maruti’s Manesar plant and is aiming at a business of 60,000-80,000 cars in the first year.

Maruti Suzuki is one of the most popular and favourite cars manufacturer in India. Recently, the company had registered a rise of 4.6% in its total car sales (Domestic + Export) for the month of September 2014 at 109742 units, as against 104964 units in September 2013.