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Dabur closes in on Turkish cosmetics company

Date: 22-07-2010

Dabur India is in advanced talks to buy Turkish personal care company Hobi Kozmetik. The deal is valued at Rs3400 crore.

 

Hobi Kozmetik makes shampoos, hairstyling, haircare, skincare and bath and shower products for women, men and children under the brand names Hobby and New Era and has a presence in more than 30 countries. It has annual revenues of about Rs 100 crore. Hobi Kozmetik holds more than 40% share in Turkey's hair gel market and has substantial market share of hair care and skin care products. crackcrack