Tata Motors Passenger Vehicles Ltd.

Tata Motors has launched its new-generation Xenon and Prima commercial vehicles in the Malaysian market, with partner DRB-HICOM Commercial Vehicles (DHCV).  A blend of design and performance, the Tata Prima will be available as a Prime mover, in the 4x2 and 6x4 configuration – with the Prima 4038.S and Prima 4938.S, catering to fleet owners and goods transportation companies, whereas the muscular Tata Xenon pick-up will cater to traders, small & medium industries, estate/plantation as well as individuals, in six single & dual cab pick-ups, in six variants.

As exclusive distributors of Tata Motors vehicles in Malaysia, DHCV is a wholly owned subsidiary of DRB-HICOM Berhad (DRB-HICOM), one of Malaysia’s leading conglomerates with core businesses in the Automotive & Defence, Property, Asset & Construction sectors.

DHCV has initially appointed seven dealers nationwide, namely in Selangor, Perak, Negeri Sembilan, Johor and Sabah, in its effort to reach out to the Malaysian market. A state-of-the art ‘3S’ (Sales, Service and Spare parts) centre has been established in Selayang to facilitate the after sales support and needs of Tata vehicle owners in the Klang Valley and neighbouring areas.  The ‘3S’ facility has a total of 12 service bays to provide service, after-sales and spare parts under one roof for the convenience of Tata customers.

Tata Motors is India's largest automobile company, is the leader in commercial vehicles in each segment, and among the top in passenger vehicles with winning products in the compact, midsize car and utility vehicle segments. It is also the world's fourth largest truck and bus manufacturer.