Bajaj Auto Ltd.

Bajaj Auto has launched its new range of Pulsar sports bikes in the Uttar Pradesh (UP) market. The company unveiled three new offerings - Pulsar AS 200, Pulsar AS 150 and Pulsar RS 200.

The range sells about 55,000 units a month in the domestic market with a leadership market share of 43 percent, making it India’s top sports bike for 14 years in a row. The company is targetting to increase its market share to 50 per cent with the new offerings.

Bajaj Auto is a $2.3 billion company founded in 1926. It is world’s fourth largest two and three-wheeler manufacturer. Bajaj Auto has three plants in all, two at Waluj and Chakan in Maharashtra and one plant at Pant Nagar in Uttaranchal.