Titan Company Ltd.

Titan Company has launched ‘SF’ touch-enabled watches under Sonata brand aimed at adventure enthusiasts. SF is the advanced version of Sonata's older Super Fibre range of watches and targets urban male in the age group of 15-26 years. SF watches are manufactured in Hong Kong and China and imported to India, The new touch series adventure watches are priced between Rs.1,799 and Rs.2, 899 in 13 variants and are available at 8,000 retail showrooms across the country.

The new touch powered watch comes with features such as dual time, water resistance, EL backlight, countdown timer, alarm, stopwatch, chime and a 100 year calendar and can be operated like a phone just by sliding it in all four directions. However, the SF adventure watches lack features like GPS, compass and altimeter.

Titan Company is an Indian designer and manufacturer of watches, jewellery, precision engineering components and other accessories including sunglasses, wallets, bags and belts.