HDFC Bank Ltd.

In a bid to position itself as a premier digital bank, private sector lender HDFC Bank has unveiled a nationwide campaign ‘Har Zaroorat Poori Ho Chutki Mein, Bank Aapki Mutthi Mein’. The campaign will reinforce bank’s position as India's premier digital bank.

The three-month long campaign delves into HDFC Bank’s products and offerings. The offerings include Instant Accounts, 1-click payments, 1-click shopping, 10-second loans, Quick investments - all of which are digitally accessible. Customers can use mobile phones and the Internet in order to save time, paperwork and needless hassles such as visiting bank branches.