Pricol unveils its new brand identity

Pricol, a leading manufacturer of automotive components for the global market, has unveiled its new brand identity. This new identity reflects its core values & strategic focus in its businesses for India and global markets.

The logo demonstrates the value and the commitment Pricol brings to its four significant stakeholders viz. - Customers, Employees, Suppliers and Shareholders. The logo also depicts the four stakeholders working in convergence creating value for each other.

Pricol a leading manufacturer of automotive components for the global markets; through innovations on technology and cost using world class manufacturing plants to deliver quality products and solutions catering to two, three, four wheelers, commercial vehicles, tractors and off highway vehicles.