Parag Milk Foods to open 120 Gowardhan Shopees by March next year: Report

Parag Milk Foods is reportedly planning to open 120 to 150 Gowardhan shopees by March 2017. The company is trying to convert its existing shops in Maharashtra to the uniform format, to be designed under Gowardhan Shopee.  The company is also planning to expand the number of brands it owns from existing four to total of seven by the end of next year. 'Milk Rich' will be the fifth brand of the company in dairy whitener category. Furthermore, the company will be launching its sixth brand in the category of whey products.

Parag Milk Foods is one of the leading manufacturers and marketers of dairy-based branded foods in India. It commenced its business in 1992 with collection and distribution of milk and have now developed into a dairy-based branded consumer products company with an integrated business model, manufacturing a diverse range of products including cheese, ghee, fresh milk, whey proteins, paneer, curd, yoghurt, milk powders and dairy based beverages targeting a wide range of consumer groups through several brands.