Titan Company Ltd.

BSE: 500114 | NSE: TITAN
Large Cap | Diamond & Jewellery
4513.40
204.90 (4.76%)
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Titan Company’s arm Tanishq plans to leverage digital presence with CaratLane: Report

Date: 12-12-2016

Titan Company’s jewellery retail chain arm -- Tanishq -- is reportedly planning to leverage the digital presence of online jewellery retailer CaratLane to increase its digital presence to woo tech-savvy buyers, especially in the low-ticket purchases. This comes in the backdrop of Titan embracing an omnichannel approach to revive growth and stay in tune with changing business scenario.

CaratLane will continue to remain an independently-run company and discussions on possible synergies on what items are to be sold online are currently underway.

Titan Company is an Indian designer and manufacturer of watches, jewellery, precision engineering components and other accessories including sunglasses, wallets, bags and belts.