ITC has launched a new corporate campaign 'Sab Saath Badhein' which is a series of 4 TVCs. The first TVC highlights how consumers' trust in ITC's rich bouquet of world-class Indian brands has enabled the company to create larger value for the society and environment.
ITC has business a interests in cigarettes, hotels, paperboards and specialty papers, packaging, agri-business, packaged foods and confectionery, information technology, branded apparel, personal care, stationery, safety matches and other FMCG products.