Tata Motors Passenger Vehicles Ltd.

Tata Motors in association with Google, has launched ‘Tata Altroz Voice BoT’, a personalized, interactive voice experience for the Tata Altroz, using the Google Assistant.

All a user needs is a phone that has a Google Assistant - and say ‘Ok Google, Talk to Tata Altroz’ to activate the experience by asking any question about the car. The voice assistant can also be paired with the Tata Altroz car via Android Auto or Apple Car Play; delivering a fully voice enabled discovery of the car.

Tata Motors is India’s largest automobile company. Through subsidiaries and associate companies, Tata Motors has operations in the UK, South Korea, Thailand, South Africa and Indonesia. Among them is Jaguar Land Rover, the business comprising the two iconic British brands.