M&M to launch high-end SUV SsangYong Rexton in India on October 17

Mahindra & Mahindra (M&M), country’s leading sport utility vehicle (SUV) manufacturer, would be launching its highly anticipated high-end SUV SsangYong Rexton in India on October 17, 2012 in Mumbai. This would be followed by launches in the cities of New Delhi and Bangalore and a phase wise roll out in other markets.

The Rexton is the first product from Ssangyong’s product portfolio to be launched in India since Mahindra acquired the Korean company back in March 2011. The Rexton has carved out its own niche in 66 countries around the world, including markets like Korea, Europe and Russia.

This third generation Rexton, will create a strong connect with premium SUV buyers in India thanks to its sophisticated styling, luxurious interiors, superior handling and on and off-road performance. Indian buyers can also look forward to a high-performance diesel engine powering the Rexton. It will combine sophistication and refinement, luxurious passenger comfort, high quality performance and the ride and handling of a high-end SUV.