Titan Company Ltd.

BSE: 500114 | NSE: TITAN
Large Cap | Diamond & Jewellery
4205.35
-308.05 (-6.83%)
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Titan Company’s arm to introduce light weight jewellery to attract customers

Date: 06-10-2020

Titan Company’s subsidiary company -- Tanishq is planning to introduce light weight products to attract customers and is working on innovations to create same designs with lower weights. As gold prices have jumped by nearly 60 per cent since April 2019, customers are looking to buy ornaments with lower weights within a particular budget, therefore, the company is working on reducing the weight of jewellery by 20-30 per cent.

Titan Company is an Indian designer and manufacturer of watches, jewellery, precision engineering components and other accessories including sunglasses, wallets, bags and belts.