Titan Company Ltd.

Titan Company has expanded its portfolio within the wearable category by launching its new smart fitness gear brand TraQ. TRAQ is the first-ever smart gear developed entirely by Titan and conceptualised in-house at the design studio in Bengaluru.

The company is eyeing the growing market in the fitness gear segment as the number of people taking up sports like running, cycling, swimming and aiming for a healthy and active lifestyle is on rise.

Titan Company is an Indian designer and manufacturer of watches, jewellery, precision engineering components and other accessories including sunglasses, wallets, bags and belts.