Mahindra & Mahindra Ltd.

Mahindra & Mahindra (M&M) has launched new ‘Bolero Neo’. Available at all Mahindra dealerships across India, the new Bolero Neo is launched at an introductory price of Rs 8.48 lakh (Ex-Showroom price, All India) for the N4 variant. The new Bolero Neo will cater to the evolving customers looking for an SUV that is tough and authentic yet modern and trendy. The existing Bolero will continue to sell along with the Bolero Neo in the market.

M&M is the flagship company of the Mahindra Group, a multinational conglomerate based in Mumbai, India. Amongst the various business interests of its parent group, the company is mainly involved in the automobile manufacturing. It is one of the leading auto companies of India.