Affle (India) has received grant of patent from US Patent & Trademark Office (US PTO). This patent is related to the technology of driving app installations and user interactions during podcasts. This is the 4th US patent granted to the company, along with multiple other patents filed and pending across US, India and Singapore.
This patented technology powers a futuristic use case where the app installations and conversions are not limited to on-screen physical user interactions with ads, but rather goes deep towards gesture-based, voice-intelligence driven interactions within the live streams such as podcasts.
Affle (India) is a leading global technology company with a proprietary consumer intelligence platform that delivers consumer acquisitions, engagements and transactions through relevant mobile advertising.