Mahindra & Mahindra Ltd.

Mahindra Group and tech giant Google Cloud have entered into collaboration as part of the homegrown conglomerate's digital transformation strategy to fuel its next phase of business growth. Under the collaboration, Mahindra group's digital, data and cloud centre of excellence, referred to as Mahindra Digital Engine (MDE), will use Google Cloud's secure and reliable infrastructure and advanced data analytics technology.

The partnership is aimed at driving innovation across the group's multiple business units, including its core operations, customer-facing channels and employee experience.

M&M is the flagship company of the Mahindra Group, a multinational conglomerate based in Mumbai, India. Amongst the various business interests of its parent group, the company is mainly involved in the automobile manufacturing. It is one of the leading auto companies of India.