Tata Consultancy Services Ltd.

Tata Consultancy Services (TCS) is expanding its strategic partnership with SBI Cards and Payments Services, India’s largest pure-play credit card issuer, to power the latter’s next leg of digital transformation.

The new engagement is built on a decade-long partnership. In the run up to SBI Card’s blockbuster IPO in 2020, TCS had helped the company transform its core cards sourcing platform and digitized a significant portion of the process. The future-ready, agile platform personalized customer experience and helped boost sales and retention.

During the COVID-19 crisis when social distancing norms were affecting customer interactions, TCS worked closely with SBI Card to implement video KYC and e-signature features to fully digitalize its cards sourcing process. This entire digitalization project was complex, considering the integration touch points between these new technologies and the SBI Card-owned Sales24 platform, which is used for new account originations.

The company will further digitalize and transform the online onboarding processes to enable a faster turnaround and frictionless experience which is expected to drive greater customer satisfaction. In addition, it will enable SBI Card to further expand its e-card issuance, delighting end customers and giving it a competitive edge in the market.

TCS is an IT services, consulting and business solutions organization that has been partnering with many of the world’s largest businesses in their transformation journeys for over 50 years.