ITC is betting big on the FMCG business for growth. As per the company, the FMCG business has immense potential for growth with its brands commanding an annual consumer spend of Rs 29,000 crore. The FMCG brands are being exported to several countries and the business vertical has immense growth potential due to the rising per capita income of the people.
The ITC Next strategy for the FMCG business is to build a future-ready portfolio. With more than 25 brands at the moment, the annual consumer spend is around Rs 29,000 crore. Besides, ITC continues to strengthen the cigarette business.
ITC has business a interests in cigarettes, hotels, paperboards and specialty papers, packaging, agribusiness, packaged foods and confectionery, information technology, branded apparel, personal care, stationery, safety matches and other FMCG products.