Hindustan Unilever Ltd.

Hindustan Unilever, country’s FMCG major has decided to foray hair color segment in India through the new brand. It is also planning to bring in its professional hair products brand TIGI, popularly known as Toni & Guy products including gel, shampoo, wax and mousse under Bed Head and S-Factor.

The entity’s parent company- Unilever had acquired TIGI's professional hair product business for $411.5 million in 2009. The company has been focusing on premium products to improve its margins.