Tata Motors Passenger Vehicles Ltd.

Tata Motors has launched the Ace Gold+, the most affordable diesel variant in its iconic Ace range. Priced at Rs 5.52 lakh (ex-showroom), the Ace Gold+ is engineered to deliver exceptional performance while ensuring the lowest Total Cost of Ownership (TCO) in its category, making it the ideal choice for today’s value conscious entrepreneurs.

Equipped with advanced Lean NOx Trap (LNT) technology, the Ace Gold+ eliminates the need for Diesel Exhaust Fluid (DEF), significantly reducing maintenance and operating costs. This innovation not only ensures compliance with stringent emission norms but also enhances profitability by lowering recurring expenses-helping customers earn more with every trip.

Powered by the turbocharged Dicor engine delivering 22PS of power and 55Nm of torque, the Ace Gold+ is built for reliability across diverse business applications. With a payload capacity of 900kg and multiple load deck configurations, it offers versatility and efficiency for a wide range of cargo needs.

Tata Motors is India’s largest automobile company. Through subsidiaries and associate companies, Tata Motors has operations in the UK, South Korea, Thailand, South Africa and Indonesia. Among them is Jaguar Land Rover, the business comprising the two iconic British brands.