Recode Studios opens first NewU store in Ghaziabad

Recode Studios has opened its first NewU store at The Opulent Mall, Ghaziabad, marking an important step in the company's retail expansion journey and its association with NewU, the beauty and personal care retail chain operated by H&B Stores, a wholly owned subsidiary of Dabur India.

The opening of the Ghaziabad store marks the beginning of a broader retail expansion strategy. Building on the first store, the company is targeting the opening of around 15-20 additional NewU stores over the next 12 months across high-potential markets.

Recode Studios is engaged in the business of beauty and cosmetics products. It offers a diversified portfolio of products across make-up, skincare, body care and beauty accessories, catering to a wide range of consumer preferences and usage occasions.