Tata Consultancy Services Ltd.

Tata Consultancy Services (TCS) has bagged a five-year contract from digital advertising solutions provider Call Genie to distribute the latter’s suite of products worldwide. TCS will resell the full suite of ‘Call Genie’ and ‘UpSnap’ mobile products worldwide.

Revenues from this arrangement will be comprised of consulting and implementation fees, licence fees, hosting fees, revenue sharing and maintenance fees.

TCS has established a Center of Excellence for dealer business management that will further drive the process of collaboration between TCS and SAP, to support and develop further innovations to this service to auto dealers and retailers.