Prime Focus to create world’s largest media services powerhouse

03 Jul 2014 Evaluate

Prime Focus (PFL), a global media and entertainment industry services leader and Reliance Group, one of India’s leading business houses, have announced the combination of the global film & media services business of Reliance MediaWorks’ (RMW) with Prime Focus.

The combination of RMW - PFL and Academy Award winning Double Negative, led by Matt Holben and Alex Hope, creates the world’s largest and the most integrated media services group with over 5500 people present across 20 locations offering visual effects, stereo 3D conversion, animation, and cloud-based digital media solutions that transcend the film, advertising and television industries. The combination brings instant benefits to global clients, with new levels of creativity, technology innovation, truly integrated Digital Media Services, unmatched scale, financial stability and sustainability.

The combined group will also have the world’s first hybrid cloud-enabled Media ERP platform. This unique platform virtualizes the content supply chain and helps broadcasters, studios, brands, sports and digital businesses manage their business of content, by driving creative enablement, enhancing ecosystem efficiencies and sustainability, reducing costs and realizing new monetization opportunities.

Prime Focus Share Price

186.85 8.50 (4.77%)
05-Dec-2025 16:59 View Price Chart
Peers
Company Name CMP
PVR 1091.25
Saregama India 369.45
Shemaroo Entertain. 109.40
Balaji Telefilms 112.60
UFO Moviez 75.01
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