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GCPL eyes 1000 crore sales from GoodKnight

13 Sep 2010 Evaluate

Godrej Consumer Products is looking to expand the global footprint of its mosquito repellent GoodKnight and achieve a sales target of 1,000-crore in the next three years from the brand and the company sees a large opportunity for in new countries

GoodKnight—25 year-old mosquito repellent’ is already an over Rs 500-crore brand and currently enjoys a 24% share in the 2,300-crore Indian household insecticide market.

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