SEBI Reg. Investment Advisor

Download App

MoneyWorks4Me

Elder Pharma forays into mouthwash category in oral care segment

16 Oct 2014 Evaluate

Elder Pharmaceuticals has forayed into fast-growing Indian mouthwash category in oral care segment, where the company is eyeing 5-7 per cent share in the next few years. In this regard, the company has launched AMPM range of mouthwash with an addition of a range for smokers/tobacco users.

Developed by R&D scientists at Elder Pharma in a joint co-operation with dentists, the AMPM mouthwash has a key ingredient, ‘triclosan’, an antibacterial and anti-fungal agent. Triclosan has been shown to be effective in reducing and controlling bacterial contamination and fighting germs.

Further, the company is planning to launch mouthwashes based on natural ingredients like aloe vera, green tea and probiotics under the AMPM range.

Elder Pharmaceuticals has around six manufacturing units in India, all as per international standards. Post increasing its stake in Elder Biomeda AD and Neutrahealth PLC, EPL also has access to the manufacturing units of these companies in Bulgaria and Birmingham, UK respectively coupled with distribution network and brands of the same.

 

Peers
Company Name CMP
Sun Pharma Inds. 1675.20
Dr. Reddys Lab 1235.40
Cipla 1238.30
Zydus Lifesciences 942.55
Lupin 2324.25
View more..

About MoneyWorks4Me

MoneyWorks4Me is a SEBI-registered Investment Adviser (IA) dedicated to helping investors build long-term wealth through transparent, research-driven, conflict-free guidance. Founded in 2008, we started our journey as a Research Analyst (RA), providing deep fundamental analysis, intrinsic value insights, and long-term investing frameworks for Indian equities. In 2017, we transitioned to a full-fledged SEBI-registered Investment Adviser, strengthening our commitment to acting as a fiduciary—always putting the investor’s interest first.

Our Vision

To become India’s most trusted, research-powered fiduciary advisory platform—where every investor, regardless of experience, can make calm, confident, and well-reasoned investment decisions.

What Makes MoneyWorks4Me Different

Our Approach: Ensuring compounding work its magic on client portfolio.

MoneyWorks4Me ensures this through:

×