PM takes Twitter’s help to reach masses

24 Jan 2012 Evaluate

Bearing criticism for being inaccessible to the people and for maintaining silence over various important issues, the newly appointed communications advisor Pankaj Pachauri has opened account for Prime Minister Dr. Manmohan Singh on the social community website Twitter. Attracting young crowd and keeping the followers updated with Prime Minister’s work and other information is the main rationale behind this move.

In few hours of Twitter account being on-line, Dr. Singh had as many as 7,000 followers and he himself had already tweeted 3 times. The very first tweet from Prime Minister was about his meeting with the bravery award receivers in capital. Post which he tweeted 'You make all of us proud.' Pachauri tweeted in his own account that the prime minister's office 'is now on Twitter... Thank you'.

Half way into his second term as Prime Minister, Dr. Singh has hardly given any media interviews and is often criticized for keeping mum on various issues. The Twitter account will be managed by Prime Minister’s media team, however, there is possibility that Dr. Singh may tweet personally.

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