Thomas Cook is expanding its travel business and has launched a new segment - student tours. In this regard, the company is in discussion with schools and text book publishers to design itineraries along school curriculum. Moreover, the company has conducted nation-wide travel quiz contest covering five lakh students. This reach has also allowed the company to engage with schools and grow its business.
Further, the company has been conducting university tours in the US for under graduate students aspiring to study abroad but has now revamped its strategy to focus on students from sixth to ninth standard.
Thomas Cook is the largest integrated travel and travel related financial services company in the country offering a broad spectrum of services that include Foreign Exchange, Corporate Travel, MICE, Leisure Travel, Insurance, Visa & Passport services and E-Business.
