SEBI Reg. Investment Advisor

Download App

MoneyWorks4Me

Videocon Industries invests Rs 100 crore to upgrade air conditioners range

20 Feb 2015 Evaluate

In a bid to upgrade its air conditioners range with new technology and enhanced media spends, Videocon Industries has invested over Rs 100 crore. With a single digit market share at 8% in air conditioners segment, the home-grown company is hoping to double this share on the back of its new ‘Wi-Fi enabled’ AC range which can be controlled using a smartphone app.

Pegged between Rs 35,000 to Rs 41,000, the Wi-Fi range of split air-conditioners are being manufactured at Videocon’s Aurangabad plant and will also be exported to West Asia and the Saarc nations. The company has already assigned Rs 60 crore for R&D spends for this range and has assigned another Rs 45 crore towards advertising and marketing spends this summer for the category.

With 6,000 dealers and 586 after sales franchises, Videocon Industries is also tapping into the online space by selling through its own site as well as other portals.

Videocon Industries, established two decades ago, is a global conglomerate. Videocon’s businesses consist of manufacturing, marketing and distribution of consumer electronics products and oil & gas extraction.

Videocon Inds. Share Price

7.25 0.00 (0.00%)
15-Jun-2021 18:01 View Price Chart
Peers

About MoneyWorks4Me

MoneyWorks4Me is a SEBI-registered Investment Adviser (IA) dedicated to helping investors build long-term wealth through transparent, research-driven, conflict-free guidance. Founded in 2008, we started our journey as a Research Analyst (RA), providing deep fundamental analysis, intrinsic value insights, and long-term investing frameworks for Indian equities. In 2017, we transitioned to a full-fledged SEBI-registered Investment Adviser, strengthening our commitment to acting as a fiduciary—always putting the investor’s interest first.

Our Vision

To become India’s most trusted, research-powered fiduciary advisory platform—where every investor, regardless of experience, can make calm, confident, and well-reasoned investment decisions.

What Makes MoneyWorks4Me Different

Our Approach: Ensuring compounding work its magic on client portfolio.

MoneyWorks4Me ensures this through:

×