Thomas Cook launches 'What Women Want' package

09 Apr 2015 Evaluate

Thomas Cook (India), India’s leading integrated travel and travel related financial services company, has launched 'What Women Want’, a unique and innovative product line catering to the needs of India's strongly emerging segment- the woman traveller. The packages are available online at the company’s website and are valid for travel till December 31, 2015 with a minimum of 2 adults travelling together.

Thomas Cook India's internal research & analysis has revealed an untapped potential in the powerful emerging segment of the Indian woman traveller - cutting across the traditional mother figure in family vacations to the influencer and now clearly today's decision maker. The Frost & Sullivan Amadeus Report highlighted a significant growth potential of 891% in the travel of women business travellers (between 2011 and 2020). It is this powerful potential women traveller segment that Thomas Cook seeks to address via the launch of its women-centric product portfolio- What Women Want.

Thomas Cook is the largest integrated travel and travel related financial services company in the country offering a broad spectrum of services that include Foreign Exchange, Corporate Travel, MICE, Leisure Travel, Insurance, Visa & Passport services and E-Business.

Thomas Cook (India) Share Price

141.75 1.30 (0.93%)
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