Balmer Lawrie eyes to market ‘Balmerol’ brand of lubricants: Report

28 Apr 2015 Evaluate

In a bid to double its market share over the next five years, Balmer Lawrie is reportedly looking to market ‘Balmerol’ brand of lubricants and expand its distribution network. The major focus would be on the automotive retail business, which will drive growth and profitability. This would be done by leveraging and rapidly expanding the distribution network in focused markets and effective brand building.

Balmer Lawrie & Company, a Government company and a Mini-Ratna Category / Public Sector Enterprise, operates one of the largest travel agencies in India affiliated to IATA.

Balmer Lawrie & Co Share Price

165.05 -2.35 (-1.40%)
27-Jan-2026 12:20 View Price Chart
Peers
Company Name CMP
Grasim Industries 2843.20
DCM Shriram 1112.00
3M India 32984.75
Hindustan Foods 455.50
Balmer Lawrie & Co 165.05
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