Hindustan Unilever signs agreement with Mosons Group for acquisition of its flagship ‘Indulekha’ brand

17 Dec 2015 Evaluate

Hindustan Unilever (HUL) has signed an agreement with Mosons Group to acquire its flagship brand ‘Indulekha’. The proposed acquisition is in line with the company’s strategic intent to strengthen its leadership position in Personal Care by providing an impetus to its play in the evolving Premium Naturals segment.  

The deal envisages the acquisition of the trademarks ‘Indulekha’ and 'Vayodha', intellectual property, design and knowhow, for a consideration of Rs 330 crore, payable upon closing of the transaction and a deferred consideration of 10% on the domestic turnover of the brands each year, payable annually for a 5 year period commencing FY18.

The transaction is subject to fulfillment of certain conditions and the parties will work together to complete this over the next few months. Mosons will continue to manage the business until the completion of the transaction. 

Hindustan Unilever is India's largest Fast Moving Consumer Goods Company with a heritage of over 80 years in India and touches the lives of nine out of ten Indian households. HUL works to create a better future every day and helps people feel good, look good and get more out of life with brands and services that are good for them and good for others.

Hindustan Unilever Share Price

2400.30 -11.75 (-0.49%)
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