Emami to complete 1k cr buy in 3 Mths

17 Aug 2011 Evaluate

Emami will complete Rs 1,000-crore acquisition in three months. The company is aggressively pursuing multiple targets and will try to keep the deal below Rs 1,000 crore. The makers of Boroplus, Navratna Oil and Zandu Balm, Emami is in final stages of negotiations with a couple of target firms in India and abroad, including the personal care business of Paras Healthcare, which Reckitt Benckiser bought last year and now plans to sell off.

Emami had last year lost out to Reckitt Benckiser in the race to buy Paras’ personal care business that includes brands such as Livon, Borosoft, SetWet, Dermi-Cool, Moov, Krack foot and Itch-Guard. Its Fair And Handsome brand leads the men fairness cream market in India with 66% market share, while its Boroplus is the largest selling antiseptic cream in India, Ukraine, Russia and Nepal.crackcrack

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699.50 71.70 (11.42%)
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