Zee Entertainment Enterprises has secured global telecast rights, excluding India, of the second edition of the Times of India Film Awards (TOIFA). The awards ceremony will be held on March 18 at the Dubai International Stadium.
Some of the regions where Zee would telecast the event include Middle East, Pakistan, Asia Pacific, America, Africa and Europe.
For the South Asian audience in Middle East, Zee would telecast the event on Zee Cinema, and for the Arabic audience, on the network's Arabic Bollywood channel ‘Zee Aflam’.
Zee Entertainment Enterprises is one of India’s leading television media and entertainment companies. It is amongst the largest producers and aggregators of Hindi programming in the world, with an extensive library housing over 120,000 hours of television content. With rights to more than 3,500 movie titles from foremost studios and of iconic film stars, ZEE houses the world’s largest Hindi film library.
