Pfizer's GEP division launches antacid Gelusil liquid in sachet format

04 Mar 2016 Evaluate

Pfizer's Global Established Products (GEP) division has launched its largest selling antacid Gelusil liquid in a ready-to-drink, on-the-go sachet format in India. The sachet aims to reach out to consumers who are constantly on the go and have to rely on multiple elements of cure to settle the acidity attacks. It will be rolled out in metros, smaller towns and rural areas simultaneously. The Gelusil sachet is available across pharmacy stores and is priced at Rs 8 per sachet.

Pfizer has produced innovative breakthroughs in a wide range of research areas, including depression, erectile dysfunction, high cholesterol, HIV infection, hypertension, bacterial infections and systemic fungal infections.

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