Idea Cellular inches up on unveiling ‘Idea Lifeline’ in Maharashtra, Goa

21 Mar 2012 Evaluate

Idea Cellular is currently trading at Rs. 97.20, up by 0.10 points or 0.10% from its previous closing of Rs. 97.10 on the BSE.

The scrip opened at Rs. 97.00 and has touched a high and low of Rs. 97.30 and Rs. 97.00 respectively. So far 3,307 shares were traded on the counter.

The BSE group 'A' stock of face value Rs. 10 has touched a 52 week high of Rs. 103.65 on 06-Sep-2011 and a 52 week low of Rs. 60.20 on 24-Mar-2011.

Last one week high and low of the scrip stood at Rs. 100.40 and Rs. 95.10 respectively. The current market cap of the company is Rs. 32,151.00 crore.

The promoters holding in the company stood at 45.98% while Institutions and Non-Institutions held 20.99% and 33.03% respectively.

Idea Cellular has launched ‘Idea Lifeline’, an emergency talk time credit for uninterrupted calling in Maharashtra and Goa. This is a path breaking and pioneer concept by the company in telecom sector. Idea Prepaid customers can simply dial toll free 53567 number from their mobile phones and avail this credit balance anytime, anywhere.

Idea customers who run out of balance can avail of talk time from their Idea number, and Rs 3 talktime will be instantly credited to his account. The credited amount will get adjusted along with a nominal charge whenever the customer recharges next with a range of Idea top-up or full talk time recharges.

Idea Cellular, an AV Birla group company, provides Global System for Mobile communications (GSM)-based wireless service at the pan-India level; it is present in all 22 telecom circles.

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