Tata Communications has entered into partnership with IRISH TV, Ireland’s first ever International TV channel, to bring the network’s content directly to North American viewers for the first time. Using Tata Communications’ Media Ecosystem platform, IRISH TV will provide a rich content experience and on-the-go access to 40 million Irish residents in the US with international expansion plans to other regions in the near future. The Tata Communications Media Ecosystem combines traditional video contribution services with IP-based connectivity to create a flexible and innovative global media platform. The ecosystem enables seamless global transport and management of content as a cloud-based managed service and supports global media distribution requirements, OTT and mobility applications.
IRISH TV will leverage Tata Communications’ end-to-end managed over the-top (OTT), playout services and connectivity to deliver content in an intuitive app format. This will make the network’s unique mix of local and Irish productions available to North American viewers across multiple formats such as iOS devices, Android, Roku, Amazon Fire TV, Google Chromecast, Apple TV and SMART TV’s. Viewers will be able to access exclusive local content from every county in Ireland and Irish communities across the UK and the United States.
Tata Communications provides telecommunication services. The Company offers international and national voice and data transmission services, selling and leasing of bandwidth on undersea cable systems, Internet dial up and broadband services.