Tech Mahindra’s arm consolidates all its operations under a single brand in LATAM

19 May 2016 Evaluate

Tech Mahindra’s subsidiary - Mahindra Comviva, the global leader in mobility solutions, has consolidated its LATAM operations and its recent acquisition ATS Advanced Technology Solutions under a single brand - Mahindra Comviva. The brand will resonate across all its LATAM operations in achieving a common business vision.

By combining the individual strengths of both entities, the unified brand will leverage various channels to ensure enhanced customer engagement and a richer brand experience. Moreover, the brand’s overall market positioning is expected to strengthen, as is the company’s relationship with consumers.

Tech Mahindra is a leading provider of solutions and services to the telecommunications industry with a majority stake owned by Mahindra & Mahindra. The company, since 2002 has operations in China with offices in Beijing, Shanghai, Nanjing and Guangzhou.

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