In a bid to further strengthen its presence in the US territory, Zee Entertainment Enterprises (ZEEL) has entered into an agreement with DISH TV and Sling TV. As a part of the agreement, DISH and Sling TV will carry 27 new channels in addition to the existing 10 ZEE channels and will be the exclusive provider in the US of ZEE’s premium on-demand library, which includes movies and over 400 additional popular video titles. DISH TV and Sling TV will be available in varied languages like Spanish, Portuguese, Arabic, Hindi, Bengali, Marathi, Tamil, Bhojpuri, Oriya, Rajasthani and Urdu. Post this alliance, the total number of ZEE channels available in the US market will be 37 with a combined reach of 52 million homes (that includes English and Spanish HHs).
Zee Entertainment Enterprises is one of India’s leading television media and entertainment companies. It is amongst the largest producers and aggregators of Hindi programming in the world, with an extensive library housing over 120,000 hours of television content.
| Company Name | CMP |
|---|---|
| Zee Entertainment | 85.70 |
| Sun TV Network | 650.45 |
| GTPL Hathway | 68.87 |
| Network 18 Media Inv | 36.16 |
| TV Today Network | 114.78 |
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