Entertainment Network India (ENIL), one of the leading entertainment and media company has commenced broadcast from its radio station at Lucknow (2nd channel - 107.2 FM - acquired under Phase 3 auctions held last financial year). The company has commenced the same with effect from morning of October 17, 2016.
ENIL operates in three segments: radio broadcasting segment, out-of-home media segment and experiential marketing segment. Radio broadcasting segment operates under the brand Radio Mirchi.