Thomas Cook partners with Mastercard to launch Thanks Again loyalty programme

14 Dec 2016 Evaluate

Thomas Cook India has partnered with Mastercard to launch ‘Thanks Again’, the leading global loyalty and consumer engagement platform to the India market. This is a pioneering initiative, making Thomas Cook India’s One Currency and Borderless the first prepaid travel cards to offer a loyalty programme to its customers in India. Thanks Again makes travel even more rewarding for Thomas Cook India’s travel prepaid card holders by enabling them to automatically earn points when they shop, dine or park in and around more than 100 airports in North America that comprise the Thanks Again Airport Loyalty Coalition.

In addition, Thomas Cook India’s prepaid cardholders registering for the programme earn a joining bonus of 100 free points. Subsequently, Thomas Cook’s customers then receive Thanks Again points for every $1 spent at participating locations. The accumulated points are incremental, hence above and beyond rewards already received from existing loyalty programmes. The loyalty points can be redeemed for JPMiles with Jet Airways’ JetPrivilege which can then be used to award flights or for Taj InnerCircle hotel points with The Taj Group. Customers also enjoy the flexibility of redeeming earned points for valuable travel rewards and perks seamlessly via the Thanks Again mobile app.

Thomas Cook (India) is the leading integrated travel and travel related financial services company in the country offering a broad spectrum of services that include Foreign Exchange, Corporate Travel, MICE, Leisure Travel, Insurance, Visa & Passport services and E-Business. The company set up its first office in India in 1881.

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