Cox & Kings has partnered with Tubelight to launch 'Pose Karo, Tubelight se Milo' contest. The lucky winners stand a chance to live their fan moment of meeting Salman Khan. The contestants have to click a selfie at their favourite location seen in the movie and post it on Facebook with the hashtag BharatDekoTubelight. Cox & Kings has curated special itineraries covering the specific locations where the movie was shot. Alternatively, one can simply visit the nearest Cox & Kings' store to book a package and click a selfie with Salman Khan's cut-out and post it with the hashtag. The lucky few will be picked from the hashtag feed and will win a once-in-a-lifetime opportunity to meet Salman Khan.
Cox and Kings is engaged in providing travel management solutions. Its services include destination management, outbound tourism, business travel, insurance and conference solutions. The firm also offers domestic holidays, trade fairs, foreign exchange and insurance.