In a bid to expand its consumer products business, Piramal Enterprises has acquired the Digeplex and the associated brands from Shreya Lifesciences for an undisclosed sum. The acquisition will help the Ajay Pirmal-led company expand its gastro-intestinal product portfolio.
The company’s aim is to be a significant player in the healthcare segment and this acquisition is an important route for the same and in the last two years, it has completed three such transactions in the consumer products business alone. The combination of organic growth and acquisitions has helped the company create a powerful over the counter portfolio of brands in the country.
Piramal Enterprises is one of India’s large diversified companies, with a presence in Pharmaceuticals, Healthcare Information Management and Financial Services.
