Aditya Birla Capital’s subsidiary - Aditya Birla Finance (ABFL) has entered into a strategic partnership with an app-based credit line ‘MoneyTap’. This partnership will allow MoneyTap users to avail credit from ABFL. The partnership is in line with ABFL’s commitment to providing easy financing to customers through digital channels.
Targeted at the middle-income consumer segment in 20 cities across India, the new partnership enables ABFL to leverage MoneyTap’s technology and data platform to evaluate and issue the credit to the customers and provide the best customer experience.
Aditya Birla Capital is one of the largest financial services players in India.
